Plug-and-play social media that gets bums on seats.

A pan of seafood paella containing shrimp, mussels, and rice. In the background, there is a bowl of black rice and a package labeled 'Cal Pino Palau d'amar'.

Cal Pinxo, Barcelona

We help independent, hype-worthy food businesses show up online, get seen by the right people, and turn followers into regulars.

We’re bored of seeing big chains with big budgets have all the fun on socials — while the best food goes unnoticed.

We make reels that get watched, captions that sound like you, and visuals that make people hungry.

Shot on iPhone. Delivered monthly. No faff.

Social solutions for cafes, restaurants & bars.

Screenshot of TikTok webpage displaying various videos related to London food, including images of fried chicken, sandwiches, drinks, cookies, and food plates.
Two professional chefs in white uniforms and black hats preparing a dish with vegetables and rice on a white plate, in a commercial kitchen. One chef is holding a fork, and there are utensils placed on the table.

Why outsource your socials?

Social media moves fast—trends change weekly, algorithms reward consistency, and nearly 48% of users now search for places to eat and drink on social.

Most food businesses don’t have the time, tools, or headspace to keep up. That’s where we come in. We stay on top of it all, keep it consistent, and take it off your plate so you can focus on everything else.

58% of UK diners have chosen a restaurant after seeing its content on social media.

*Open Table, 2023

84% of UK restaurants allocate the majority of their marketing budget to social media.

*Seven Rooms, 2024

38% of Instagram users engage with food content, and 27% share it.

*Menu Tiger, 2025

48% of UK consumers use social media to search for places to eat and drink.

*Menu Tiger, 2025

faqs

  • We create ready-to-post social media content for independent food businesses. That includes posts, Reels, captions, content calendars, and templates, depending on the package you choose.

  • Nope. We work with cafés, bakeries, food trucks, wine bars..basically any independent spot that serves food or drink and wants to look better online.

  • Yes, every time. We’ll send you a shot list with specific, easy ideas like “get a clip of the coffee pouring,” or “take a photo of the new lunch special from above.” Just follow that and you’ll have more than enough. We know what works!

  • Don’t worry. It doesn;t need to be polished. If something won’t work, we’ll let you know, and we’ll give you a few pointers for getting better shots next time.

  • Yes, 100%. If you’ve got anything sitting on your phone, in your WhatsApp chats, or saved from old posts—send it over. The quicker we get content from you, the quicker we can crack on. Doesn’t need to be fancy—we’ll tell you what’s usable.

  • Only if you want to be. Some owners and staff love being front and centre, others would rather stay behind the scenes. That said, content with people in it does tend to perform better, even if it’s just someone plating up. We’ll always include options that work either way, so you’re never stuck.

don’t be shy

Still have questions? Drop us a message and we’ll respond ASAP.